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Check out our latest release below. We’re really proud of the work we’ve been doing with Yamaha. With a 400% increase in customer signups, Yamaha storms on to mobile circuit with innovative mobile engagement campaign created by Textopoly, Inc. Costa Mesa CA- December 2, 2009 – Textopoly, Inc., a bleeding-edge mobile engagement company specializing [...] Diving into 2010 many are curious to know where mobile is headed. I recently came across an article with no fluff, just statistics. It did more then explain where mobile has been, where it’s going, and how fast people have adapted to mobile innovation. Non-voice activity is considered to be texting (SMS), emailing, taking photos, playing [...] Being a surfer and an advocate of mobile, I had to comment on the great job Surfline did with their mobile website. Swell directions and wave conditions are always changing and are never the same. I always joke that a surfer is an amateur weatherman because we are always tracking storms, wind patterns, and tide [...] My title is a little dramatic, but after launching numerous campaigns at the speed of light, I have to give my 2 cents! I’ve gotten pretty familiar with the fire drill approach of a few ad agencies that expect mobile campaigns to be planned and launched in the course of a single day. Now they’ll [...] People always ask me why I insist that mobile is such a big deal. And although I am not at a loss of words when questioned, I do not just advocate mobile because it is my job. I believe in the capabilities of my phone and use it hourly. Whether it be texting my friends [...] Nokia, Nokia, Nokia… I have always loved Nokia. I think they produce high quality mobile phones that are user friendly. My first cell phone was the Nokia 8290, by far the best cell phone I ever had. I loved playing ‘snake’ in the black and green background color, and sending text messages to friends cool [...] We’re back from CTIA and overall is was pretty meh…. What’s up with everyone having their own app store? iPhone has it’s iTunes App Store, Blackberry has App World, Nokia has Ovi, Erikson has an App Store, Windows has an App Store, and the list keeps on going. Just about everyone has their own app store [...] I had the privilege of sitting on a panel earlier today on Social Media hosted by IPN (International Professionals Network). The panel was moderated by Naveed Lalani the co-founder of Piryx (payments for the social web) and included Tyler Willis of Involver and Lynne Humphrey a social media consultant. The focus of the panel was [...] The FCC announced its Wireless Innovation and Investment Notice of Inquiry (NOI) late August, catching mobile agencies in a spindle of perplexity and enthusiasm. Stating that their intent is to merely gather facts about the wireless industry, the FCC will be focusing on research, innovation, and consumer protection (truth-in-billing). In other words, they will be looking [...] Textopoly does not fit into a neat box in the mobile world. Over the years I’ve tried to find the most accurate way to describe what it is that we do. And over theses same years mobile has grown dramatically in regulations, technology, creativity, etc. – and we’ve grown with it. We’ve stayed fluid and [...] |
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