I was happily camping a couple weeks back with some buddies in Pismo. On one of our regular visits to the convenient store I saw a mobile call to action for Powerade! The promotion was to win prizes for their World Cup sweepstakes. The print call to action had cool soccer players in the background [...]
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While preparing for a panel on social media recently I was surprised to NOT find any authority that labeled mobile as social media! I found authority on what social media isn’t, which is monologue broadcast one to many, and what social media is, which is “many to many”, but then where does mobile sit? By the [...] |
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