Evolution of Mobile Location Based Services

aj15
**This post is courtesy of Aalok Jariwala. Check out his site @ http://www.alokj.com.

The synergy of mobile technologies such as short messaging service (SMS), browsing internet (GPRS/Edge/3G), multimedia messaging service (MMS), accelerometers, location based services, microphones for voice recognition, and cameras provide more functionality for mobile device users than ever before. It is observed that more and more technology has been embedded in the reasonable packet device called a cell phone. The cell phone has become a basic necessity of people of different ages, social and economic classes, regions, and professions.

My guest posts will discuss about location-based services, uses of local mobile search, and how mobile devices could help in other areas of business such as customer relationship management, transaction management, loyalty return, and social media. These services have led to pervasive computing, (also called as ubiquitous computing), is a seamlessly connected environment of different technologies such as internet, Wi-Fi, GSM/CDMA/WiMAX, GPS, and sensors. This paradigm is also called ambient intelligence, or ’every ware.’ This is a post-desktop model where human-computer interaction for information processing is done in such a way that people will not realize they use computers in their day-to-day lives.

- Aalok Jariwala
“I believe ‘location’ plays a very important role in our day-to-day life and the synergy of location, mobile, telecommunication, and internet is going to revolutionize the way we think, search, learn, and navigate. I research how Micro-Finance with mobile technology is going to help uplift poor from poverty, and evolve mobile money or branchless banking. I have diverse educational degrees, a M.S. in Computer Science from San Jose State University, a Bachelors in Computer Engineering, and Diploma’s in Business Management and Mechanical Engineering. I have one patent pending and have published, “LandMark Based Context-Aware Mobile Application” under my name. The extensive 3 years research opened avenues in the Mobile Location-Based Service (LBS) industry. Additionally, I have a couple of years’ experience working as Enterprise Infrastructure Monitoring engineer and 5 years experience working in India for a family owned startup company. Besides focusing on my education and career, I grew up in Mumbai, India, also known as the ‘city of dreams’ and the ‘city that never sleeps.’ This is the same city where the 8 Oscar winning movie “Slumdog Millionaire” was filmed. Mumbai is also the financial hub of India, similar to New York. For brainstorming mobile ideas and consultation in Mobile LBS feel free to contact me on: email[at]alokj[dot]com”

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